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ChatGPT vs Human:Quantitative vs Qualitative Writing

Is your brand voice unique? Part 2/2 An identifiable and unique brand voice is crucial In marketing and business The first part of this…

FiorenzaMellaMarch 9, 2023

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Why content creators shouldn’t cry over AI… yet

Human-like content according to ChatGPT Part 1/2 “Art is an accident and machines produce logic. Machines do not know how to produce an…

FiorenzaMellaFebruary 9, 2023

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Top Five Successful Marketing Companies to Watch in 2023

A World-class Agency Specializing in broadcast and Technology-driven Markets CIOTIMES interviewed Fiorenza Mella As a specialist in B2B communications marketing for technology-centred markets, Fiorenza…

FiorenzaMellaJanuary 16, 2023

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When is original content needed in technology?

AI-generated content would not help you describe a technology solution that is new, unique in its being the sum of several outstanding and innovative functionalities.…

FiorenzaMellaJanuary 5, 2023

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Xpresso Communications Awarded Most Trusted International Tech Digital Media Agency

Content creation that develops brand loyalty Leiden, The Netherlands _ 8 December, 2022 Xpresso Communications – an…

FiorenzaMellaDecember 8, 2022

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Communication is more than mere marketing

Content Creation: a new frontier ‘Content Creator’ doesn’t have to be a dirty word The way we consume content, the type of content we…

FiorenzaMellaNovember 1, 2022

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Content Supporting Connection at Trade Shows

Let's meet at IBCShow 2022 Well-crafted content serves the purpose of forming the basis of connection. But it’s just one piece of the puzzle.…

FiorenzaMellaSeptember 3, 2022

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How to develop brand loyalty through content

Content and Connection If you’ve ever seen the popular US version of ‘The Office’, you may well be familiar with the character of Robert California…

FiorenzaMellaAugust 23, 2022

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Xpresso Communications Awarded Most Innovative Marketing Communications Agency

for its valuable contribution to the Benelux Region in 2022 Press Release Leiden, The Netherlands _ 8 August, 2022 Xpresso Communications – an international…

FiorenzaMellaAugust 8, 2022

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How do you perceive collaboration?

Connect to become Connected How do you perceive collaboration? For us, collaboration is a mindset – one that recognizes that the process needs to be…

FiorenzaMellaAugust 2, 2022

ChatGPT vs Human:Quantitative vs Qualitative Writing

Why content creators shouldn’t cry over AI… yet

Top Five Successful Marketing Companies to Watch in 2023

When is original content needed in technology?

Xpresso Communications Awarded Most Trusted International Tech Digital Media Agency

Communication is more than mere marketing

Content Supporting Connection at Trade Shows

How to develop brand loyalty through content

Xpresso Communications Awarded Most Innovative Marketing Communications Agency

How do you perceive collaboration?

Xpresso Communications

Content Marketing for Technology Innovators

Are you an innovator ?

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