The Future of Media Coverage

The future of media coverage The fresh face of earned media coverage infuses a new wave of creative strategizing and bold, innovative thinking. Bloggers, active social media users and niche publications will rise to the top. Conversations with journalists will become more meaningful and accurate. Crisis management will be controllable and measurable and the true…

4 traits of great Public Relations pros

The table stakes for a good PR practitioner are pretty standard: deep media relationships are a plus; experience working in a newsroom is helpful; strong writing skills are mandatory; managing and developing a solid team is a must; event management is good; social media savvy is a requirement. Good PR personnel need to have each…