We’ll be three of the 55,000 professionals at IBC 2017

September 1, 2017
Fit-for-IBCShow

Body Balance gives power

Denise, Tom and I  are all set for another IBC Show! We’ll be three of the 55,000 professionals who attend IBC each year.

Our agenda is almost full and we are ready (both mentally and physically) to dive headfirst into five days of back-to-back meetings. I reckon that Tom, who is used to running marathons, will be the fittest and the fastest! Denise and I will need plenty of coffee on the move – it helps to be a member of the IABM and the SCTE as they always welcome us with a nice coffee at every show. I do hope though that my recent body balance training will show some results in the fitness arena.

Denise-and-Fiorenza-will-need-a-lot-of-coffee-at-IBCShow

Denise and Fiorenza are coffee lovers

The show will be a great opportunity for us to reconnect with all our customers and their teams. No calls, no emails, just one-to-one conversations and on the spot brainstorming sessions, which are always fun!

The Press meetings are also scheduled. We always enjoy getting personal updates from journalists, editors and indeed facilitating the conversations around the latest technology with CEOs, CTOs, CCOs and marketing managers.

We’ll also be engaging with prospective customers and partners and look forward to seeing their product demonstrations. We are grateful for their time and the opportunity to talk to them about our communications expertise and how it can be of benefit to their business objectives.

Last but not the least, we eagerly anticipate bumping into industry friends – reconnecting with a warm hug and a short chat. This high-tech business is also about people, a thing that can sometimes be forgotten amid the latest product launches and innovations that are typical of a trade show.

We have been in the media and technology business for quite a while, and are blessed to have met so many inspiring individuals from all corners of the globe.

IBC will be a great multicultural meeting place :).

See you in Amsterdam!

Dutch-windmill

It’s great to get to see the beautiful Dutch scenery during IBC

 

IBC is the world’s leading media, entertainment and technology show. Bringing together over 55,000 professionals from over 170 countries across broadcasting, cloud, mobile, telecoms, social networking, OTT, AR and VR.

 

IBC creates the ideal environment to network and debate the best way to deliver the future of content production, management, delivery and consumption. It also showcases some of the world’s latest innovations in media technology.

IBC enables visitors to not only see the latest media technology, but also to touch, test, compare and place orders. It’s where business is done. It attracts over 1,700 exhibitors from all around the world and more than 1,000 of the world’s top media technology journalists.

Denise, Tom, and I are all set for another IBC Show! We’ll be three of the 55,000 professionals who attend IBC each year.

Our agenda is almost full and we are ready (both mentally and physically) to dive headfirst into five days of back-to-back meetings. I reckon that Tom, who is used to running marathons, will be the fittest and the fastest! Denise and I will need plenty of coffee on the move – it helps to be a member of the IABM and the SCTE as they always welcome us with a nice coffee at every show. I do hope though that my recent body balance training will show some results in the fitness arena.

IBC is hosted in the heart of Europe’s startup technology scene in Amsterdam from 14 – 19 September.