Why No One Is Reading Your Marketing Content

The main advantage of content is that, when done effectively, people see it as an exchange of value rather than an interruption. It offers the resources and expertise of an enterprise to customers and partners in a way that holds their attention and builds an ongoing relationship. We desperately need to shift our emphasis from…

5 Big Ways Content Marketing Will Change in 2016

I think that marketing execs are going to realize a rather obvious point this year: You can’t just tell a career marketer to “do content” and expect to compete in a Hunger Games-esque media arena. That’s not a knock against marketers; it’s just that writing, editing, videography, and content strategy are specialized skills. Asking a marketer to…

Emerson Pérez de Bridge Technologies co as: Abrimos un nuevo nicho de mercado con el sector Gobierno

Las soluciones de monitoreo de Bridge Technologies han impactado el mercado de Latinoamérica, no solo en el sector broadcast, donde son aplicadas con regularidad, sino ahora también por entes gubernamentales, interesados en analizar el trabajo de los concesionarios de espectro y poseedores de señales, dijo a PRODU Emerson Pérez, gerente regional de la empresa para…

At NAB 2016 I-MOVIX Will Launch the Industry’s First Scalable Ultra-slow Motion System

  2016 NAB Show I-MOVIX® Stand C8725    Company Overview I-MOVIX (www.i-movix.com) is the worldwide leader in extreme slow motion for sports broadcast (from 75 to over 5,000 FPS). The company’s products are the first true ultra-slow motion systems, fully integrated for broadcast use, offering the unprecedented combination of very high frame rates and instant…